Bruce Grover. Words. Strategy. Creative Smarts. Projects

Marketing Collateral

Client: Peer Review Analysis

Objective: To rebrand Peer Review Analysis as an industry leader known for reliability and excellence.

Solution: Evaluated the company’s mission, history and services to craft new corporate mission and value statements. These statements focused the re-branding effort and became central elements of the 12-page brochure, pamphlet, postcard and tradeshow materials.
Copy:
Mission Statement
Extraordinary quality is our foundation; exceptional peer review is our standard.

Overview
Peer Review Analysis is one of the nation’s first and largest independent review organizations. Founded in 1984 as a utilization review company, we began with a unique physician review service that soon moved beyond traditional utilization review. Serving a growing need for physician advisors in the health insurance industry, we continually expanded our base of physician consultants, forming a large pool of skilled reviewers representing numerous specialties.

In the early ‘90s, as utilization review needs changed, Peer Review Analysis found itself in the midst of an industry evolution. Seizing the opportunity to expand our markets and services to meet growing industry demands, we used our years of experience and nationwide panel of physicians as a launching pad for a new, cutting-edge focus: independent peer reviews.

Today, our panel of Board Certified physicians and allied healthcare professionals represent all major medical specialties and sub-specialties. We provide a wide range of customized, independent review services that integrate with and meet the diverse needs of the managed healthcare, insurance, and business communities...



Copyright © 2010 | Contact